Creativity humanizes the workplace.

Who We are


We are brand strategists and culture strategists focused on creating a healthy and sustainable culture in organizations large or small. We are passionate about leadership and inspiring people to lead at every level.

We are serial and social entrepreneurs.  We consider ourselves corporate humanitarians, helping to redefine success for companies, humanitarian agencies, and individuals beyond today’s measures of strictly bottom line and shareholder value.  We envision mindfulness in the workplace, with success defined in human terms.

Change Consultants, Creative Souls and Corporate Humanists.

We engage in creative optimism and grounded realism to help companies define success. Our team’s unique and diverse background gives clients the right amount of breadth and depth, from business and brand strategy (and an eye and hand for good design), to organizational and cultural change management (with a large dose of scientific research).

Principal

Michelle Anderson-Olivier

Leadership Consultant, Culture / Brand Strategist, Facilitator

Michelle Anderson believes in making it matter when engaging with people from all walks of life. At WeekdayRx, Michelle focuses on vision development and leadership coaching that includes honing skills, passion, and voice. She enjoys speech writing and message development for company leaders at key meetings and in day-to-day communications. She works on corporate/nonprofit brand and “why” statements and provides a strategy for how to tie the ideas to specific actions that normalize the “why” within an environment. She is both a facilitator and trainer and leads teams in experiential workshops and 1, 2, or 3-day retreats. She has over eighteen years of industry experience in culture change that began with marketing (adidas), branding (GIRVIN), international business (engineering), education (K-5), and non-profit sectors, and has led and supported business to brand to culture development for a diverse group of companies including global, local, large and small. Michelle has a sixth sense of how to define and prioritize audience and has helped numerous clients focus on key customer decision-makers to develop resonant meaning and authenticity. Industries include construction, commercial development, engineering, sporting goods, biotech, education, luxury, events, software, healthcare, professional services, and start-ups.

In addition, she’s been a consultant during the dot-com frenzy, a CEO for a start-up not-for-profit, and participant in the Harvard Executive Leadership Program.

She and her husband have been volunteer coaches for Mary Meyer Life Fitness triathlon clinics – with a focus on cycling skills, rules of the road, and how to change your mindset to “can-do”.
  Michelle is fluent in both French and German.

Associates

Heather Ramsey

Executive Coach and Facilitator, Owner of Coach to Brilliance

Heather Ramsey has an exceptional background in providing vision, direction, and focus to a wide range of programs. Heather is a Certified Professional Coach through the International Coach Federation (ICF). She received her B.S. in Business Management at Northeastern University and her Master’s degree in Mental Health Counseling at Argosy University. Heather utilizes her broad international business experience integrating multiple cultures and focusing on leadership development, team building, communication skills, and conflict resolution. As an adjunct professor and course developer Heather is able to help graduate students in the Management and Leadership tracks incorporate communication, conflict resolution, and negotiation theories into their business practices. Heather has cultivated and worked with professionals in the U.S., Egypt, Switzerland, the U.K., Denmark, Saudi Arabia, Afghanistan, Germany, and Australia. Some of her consulting and coaching clients have included Nike, SNHU, Embassy of Denmark: Cairo, and Microsoft as well as nonprofits, law firms, international manufacturing, healthcare, software, retail, and small businesses.

Theresa Roberts

Creative Facilitator, Content Strategist 

Theresa “Teddy” Roberts is a storyteller. Inspiring positive emotions for target audiences through persuasive copywriting is Teddy’s strong suit. She develops brand voice for clients and creates social media content to leverage multi-channel customer engagement to build authentic relationships.

She’s excellent at high-level Purpose or Vision statements and cultivating a desire for a product or service using relevant and targeted content. Corporate voices she’s fortified include Terracon, Premera Blue Cross, Alliant Employee Benefits, Delta Dental, Microsoft, ADP, and Asinta. Specialties include vision and key message creation, copywriting, content development, and aligning left-brain decision-makers with right-brain creative strategy.

Consultants

Nadia Al-Alawi has extensive experience accompanying and guiding individuals, teams, and organizations through growth and transformation. With over 16 years experience working with international humanitarian and governmental agencies, in both Africa and Asia, as a consultant, manager, and senior team leader, she has the skills and understanding necessary to facilitate individual and organizational learning and change.

Nadia’s professional assignments have included coaching and mentoring individuals, facilitating training events on gender, management, and project metrics, and strategic and operational planning workshops. She has managed projects in a wide variety of sectors, including women’s rights, health, education, and microfinance.  She supported and conducted her own medical research in laboratories in USA and Canada for 12 years before changing careers and becoming a humanitarian worker supporting individual, team, and organizational growth and development worldwide.

William Johnson has a way of telling stories through visual design. He’s been designing logos, packaging, brand books, presentations and websites as a graphic designer for more than 15 years. He specializes in developing strong relationships with clients through trust, listening and visual communication. He has worked for a range of clients in sectors including engineering, affordable housing, entertainment, retail, consumer and food products, hospitality and technology.

Rick is a lifelong learner, who happens to design everything from brand solutions to advertisements. His specialty is editorial design. Rick has worked in magazine design and website design, and he most recently went back to school to get his UX certificate to design apps. Rick is a true culture fit wherever he works, with a strong desire to help others and exceed expectations with creative solutions.

Pam Mandel is the kind of writer you call when you want technical or creative writing. She’s a user experience architect and technical writer who’s worked for the likes of Microsoft, Amazon and Sony. She’s a creative writer with a strong voice, brand copy and mad social media skills.
She has ~20 years experience in user assistance, user experience, content strategy, documentation, reviewers guides, copywriting and  mobile apps.
An early adopter — Pam has been blogging since 1997 — and she’s spoken about the importance of great writing in online media at dozens of conferences. She loves empowering new voices to get online and tell real stories. 

Gloria Simoneaux is an expressive arts therapist with over 35 years of international experience. As the founding director of Harambee Arts, an expressive arts organization and training program based in sub-Saharan Africa and Nepal, Gloria has worked with individuals and organizations serving children and women globally who have been traumatized by illness, poverty, violence, incarceration, trafficking, autistic spectrum disorder and other crises.Her unique ability to promote creativity and personal expression has been invaluable throughout her career teaching expressive arts to counselors in Nairobi as a Fulbright scholar, working with pediatric oncology patients in San Francisco hospitals, and supporting clients such as Save the Children, READ Global, USAID, and other international humanitarian and development agencies in the U.S., Ghana, Eritrea, Ethiopia, Zimbabwe, Kenya, South Africa, Malawi, Nepal, India, Haiti and Mexico.

Michael Staresinic has deep experience in many aspects of activism, including understanding the essentials of people, power, planning, branding, leading, and acting. Michael believes in the collective power of people, making them the natural recipient and expression of activism’s energies. It begins with leadership.Michael’s adaptive approach focuses on seemingly intractable problems in companies. He is a coach, consultant, strategist, and trainer, and he develops teams and organizations for participatory change using exercises of vision, civic participation, and leadership.He currently coaches national leaders, corporate executives, civic leaders, community members, government leaders, Washington think tanks, architects and city planners around the world. Michael is a member of the Change Leaders community of practice at Oxford and HEC Paris. He has edited the Change Leaders’ first anthology, New Eyes: The Human Side of Change Management, released in September 2013, and has authored two books.

Leona Zamora uses her passion for understanding human behavior to help individuals and organizations better recognize and predict how people will react, learn, and behave in specific environments and situations. She has more than 15 years of experience working in both the private and public sectors, including health and education. As a graduate student in cognitive psychology at the University of Washington, she studied visual perception, memory, learning, decision-making, and language. Leona’s superpower is understanding how people learn and remember information including its neurophysiological subcomponents. She examined memory and linked verbal working memory processes to the lateral temporal cortex.Leona was awarded a postdoctoral fellowship from UW school of medicine to study the effects of HIV on memory function, and then worked with The BERC Group to evaluate and facilitate change in Washington State K-12 schools. With WeekdayRx, Leona focuses on human behavior in company settings through careful design and analysis. This is particularly important with her work in organizational development and change management. Leona designs measurement tools to understand how employees view their company culture and utilizes the information to identify areas for change. Leona believes in serendipity – a moment in time when not knowing everything can bring on an a-ha moment that can lead to great discoveries. It’s the best of both worlds when the unforeseen crosses with intentional design, creating magic in the workplace.

We are a 100% women-owned, small business.